Live-action amid series Cobra-Kai is accomplishing a aerial bang into customer articles as Sony Pictures Customer Articles curve up a dojo abounding of new licensing ally advanced of the show’s move to Netflix.
In the US, new licensing agreements for the karate-focused ball accommodate Bioworld (sleepwear, headwear and accessories), Contenders Clothing (apparel), Funko (action figures, backpacks, hats), IDW Publishing (a four-issue banana series), NECA (collectibles), Party City (costumes), Spirit Halloween (costumes), Surreal Ball (water bottles, duffle bags), Teespring (apparel), The Araca Group (apparel, home décor), and Trends International (posters).
Internationally, Sony Pictures’ CP analysis active deals with Caprice (apparel for Australia and New Zealand), Ecell Global (phone and book accessories for France, Germany, Ireland, Italy, Spain and UK).
Cobra-Kai originally launched on YouTube Premium (formerly, YouTube Red) in 2018 and is a assiduity of the Karate Kid franchise, revolving about characters from the aboriginal film as they alpha their own dojos to advise kids altered styles of karate. Netflix acquired the two-season alternation produced and broadcast by Sony Pictures, in June, with affairs to accomplish a third.
UK benefactor Edutainment Licensing has best up Caters Media Group’s new mixed-media alternation Hooray Hippo (pictured) to administer the alternation globally. The educational preschool alternation mixes absolute footage of animals with 2D action to advise kids added about altered breed and their environments. The appearance has two 10 x two-minute seasons, with a third and fourth in production.
Spin Master has active new US customer artefact partnerships for its Bakugan franchise. New licensees to hop on the cast accommodate Isaac Morris (children’s apparel), Ripple Junction (unisex developed and inferior apparel), Handcraft Manufacturing (children and men’s underwear), American Marketing Enterprises Inc. (children and developed sleepwear), Funko (stylized vinyls and accessories), Super Impulse USA (novelty toys), Jakks Pacific (costume and dress up), Finesse Skateboards (skateboard and accompanying accessories), Franco Manufacturing (home goods), Exclusive Candy and Change Distribution (confectionary), Rose Paige Distribution (hand sanitizer, tissues, antibacterial wipes), Venley (face masks) and Scholastic (publishing).
Hasbro has broadcast its accord with WildBrain CPLG to accommodate the toyco’s merchandise, publishing, promotions and concise location-based ball business beyond Turkey and CEE regions. The new accord builds on the companies’ antecedent affiliation for the Benelux and Nordics zones.
WildBrain is alive on licensing programs in the aloft regions for Hasbro brands such as Nerf, My Little Pony and Play-Doh. Hasbro acclimated to anon handle its CP business in the area, but is alive to an agent-based licensing archetypal to bigger calibration its sales efforts, according to a account from the toyco.
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